Klungkung (Atnews) - (August 26, 2024) - Akah Village, located in Klungkung Regency, Bali, has extraordinary natural and cultural tourism potential. Surrounded by tropical natural beauty and unique local wisdom, Akah Village has the potential to become an attractive tourist destination. One of the main challenges faced by Pokdarwis Desa Akah is the lack of effective and integrated promotion. Lack of attention to developing brand awareness through advertising language can be a serious obstacle in attracting tourist interest.
Therefore, the Warmadewa University community service Team led by Dr. Made Sani Damayanthi Muliawan, carried out assistance to optimize advertising language as an effort to increase brand awareness on the Instagram account managed by Pokdarwis Desa Akah Klungkung. Sani understands how important persuasive and attractive words are in attracting potential customers. The community service team helps to develop captions and descriptions of the village's potential that arouse the interest of tourists and also helps to design attractive visual content, such as stunning photos of the environment and facilities that highlight it.
By providing assistance, the managers of the Pokdarwis Desa Akah Instagram account can communicate the uniqueness and quality of their products in an interesting way, and build closer relationships with their customers through their Instagram account. Through this assistance, the managers of Pokdarwis Desa Akah Klungkung have seen extraordinary results. The managers of Pokdarwis Desa Akah Klungkung are able to convey the uniqueness, comfort, and appeal of their accommodation in a more effective and attractive way. With strong captions and descriptions that arouse interest, they can attract the attention of potential guests and inspire them to visit Desa Akah Klungkung. In addition, the managers of Pokdarwis Desa Akah Klungkung also received advice and strategies from the community service Team on how to increase interaction and engagement of followers on their Instagram account.
By utilizing content, special offers, or other valuable content, they can build stronger relationships with Instagram users. The Pokdarwis Manager of Akah Village, Klungkung appreciates the assistance provided by the community service Team of Warmadewa University. They realize that this assistance has helped them in optimizing the potential of social media to promote the potential in Akah Village, Klungkung.
